How to Avoid Social Media Crisis

“It takes 20 years to build a reputation and five minutes to ruin it.” ~ Warren Buffet I always tell them my clients, “I will try to give you the best possible social media crisis management strategy, bu...

The ISMs of Discrimination

In November 2015 when a journalist asked the newly elected Canadian Prime Minster Justin Trudeau why he chose a gender balanced cabinet, he replied, “Because it is 2015”. Seems almost common sense and long ...

You Get What You Pay For

“If you pay peanuts you will get monkeys.” ~ Unknown An employee’s rant: “my job is very stressful”, “my boss just doesn’t get it”, “I don’t get paid enough”, “that’s not my job”, ...